BMW
Since 2018
At present we provide a wide scope of CRM support activities for BMW, Mini and Motorrad:
- development of annual tactic and trigger communications strategy for new model launches, special events, seasonal offers and other
- development of communication plan for prospects and current customers
- automation of communications (development and support of the systems)
- leads generation activities during new product launches and name collection campaigns
- support of dealer marketing through client lifecycle management
- customer journey development and business implementation
